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Time for Action - why now?


The time is ripe. It’s as simple as that. It’s time to put the best workwear on the market. It’s time to showcase the technological capabilities of engelbert strauss and lead the charge into the future of clothing design, fabrication, and production.
Hollywood is a craft no different than carpentry or construction, and the clothing demands the same state-of-the-art textile technology. So, we challenged our technicians to develop a new type of workwear, one capable of handling fire and crashes, and hauling around 150 pounds of equipment. This is clothing built for performance, with ideas from the laboratory, engineered without limits. It’s our newest art that the world needs now.
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